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I have often witnessed an extraordinary design concept with poor selection of colors. All designers must remember is that a great web design is a perfect combination of typography, layout and, of course, color schemes. As a designer, if you are capable to make these aspects work and complement each other, you will give birth to a perfect web design. Color schemes definitely play a vital role in designing any interactive website. I personally believe that it can also serve as a means of communication. We all know that whenever a visitor visits any website, color schemes are one of the first things he notices.
There are multiple reasons to why color schemes are super important and take a big role in any design process. One of the reasons is that colors can deliver your message across. Not only this, your color scheme will also affect the mood of your visitors. Effective and good color schemes will influence your visitors in many ways. You can imagine the importance of color schemes with the fact that multi-national corporations are investing millions of dollars these days to decide a perfect color scheme for their brand, packaging and of course websites.
The web is undoubtedly chock-full of so many color scheme tools that will help you in making the perfect color scheme. Obviously, not all tools will bring the same mesmerizing effect but yes, these tools can help a lot. In order to make things convenient for you, we have compiled a list of some of the great tools for selecting color schemes for your website.
Choosing the right colors for your living space is an important decision. Although your personal tastes are always the first criteria, for style-conscious home owners, there are identifiable trends each year. Home interior color schemes are drawn from the world of art and fashion as well as interior design. They reflect current moods and interests; and while they offer great possibilities, they remain only suggestions from which to create your own special living space.
For 2013, Benjamin Moore has identified four interior color schemes that share some similarities. Brighter, more saturated colors are being used right now. However, they must be tempered with whites or other balancing neutrals. Because men are making meals in the kitchen and taking a more active role in the house, they are becoming more aware of their surroundings and want to have input in paint colors and furnishings. Look for lots of grays, blues and earthy tones. Women, on the other hand, have expressed a desire for classic warmth and beauty in their homes. There is a current tendency to shy away from futuristic, sleek looks and to draw from the earthy, invigorating colors without becoming too feminine, “countrified” or dated.
As a result, decorators are pulling lots of blues and greens into their interior color schemes this year. Imagine a coastal palette of seashore blues such as Benjamin Moore’s tranquility (AF-490), van courtland blue (HC-145) and stratton blue (HC-142) balanced with simply white (OC-117) and lemon sorbet (2019-60). These colors create a sense of calmness and harmony. They are easy on the eyes. In the kitchen, pairing yellow and blue against distinctive white cabinetry creates a clean, fresh look. In the living room, consider choosing one wall for a deep blue accent and let other colors pop out. Don’t forget the ceiling. Painted ceilings are very popular today.
Savvy Internet users have their own sense of style and trendiness. Currently, there are four popular basic color schemes for websites for 2013, and they all have one attribute in common: The beauty of any web design is really in its readability. According to design expert Kim Krueger, “Designs must enhance a site’s reading experience and complement the structure that best lends itself to readability, rather than distracting from the content.” This principle holds true for website color schemes as well.
One popular and effective new trend is a full-screen, grayscale background with pops of two or three bright accent colors. This design easily highlights important information and interactive elements, and users find access friendly and uncomplicated. It is a simple, direct presentation that gets the job done. One such bold color scheme is demonstrated by www.lotuscars.com. A black sports car sits amid grayed scenery. Limited use of bright yellow and bright red creates a striking impression. The message is clean and uncomplicated.
Muted pastels are also popular for 2013 website color schemes. Mixing soft neutral tones and a variety of light pastels creates a friendly, inviting screen. Because none of the color tones are too bold or overwhelming, a larger number of muted shades can be added. This color palette tends to invite hand-drawn, organic typefaces and charming, folksy illustrations.
Expect to see brides wearing a variety of colors at June weddings this year. Celebrities crashed through the white and ivory-only tradition last fall and left wide the gate for just about any color you can imagine. Even black is an option for those who want to make a lasting impression. The secret is to choose a dress that still has the look and style of wedding attire. For those whose skin tones are not complemented by white, the option to choose a favorite color can be a real confidence-booster. Of course, you can also choose to stay traditional with your white or ivory dress and add a sash and bright shoes for an extra splash of color.
Fashion experts predict that mint will be the most popular wedding color for June brides for several reasons. Martha Stewart Weddings is promoting this delicious sherbet color in dresses, accessories, decorations and flowers. Bright lemon yellow is suggested as the perfect accompanying color for a lovely summer wedding, especially an outdoor affair. The popularity of mint green may also be traced to the retro look of the 30’s and 40’s, which has seen somewhat of a renaissance in recent years.
Mint green is also a versatile color. Pair an intense shade of this green with an equally intense peach for a warmer feeling or lighten both colors for a cooler effect. In either case, the results will be a beautiful blend of timeless and modern influences. An alternative would be to pair mint green with gold for a slightly more elegant or evening wedding. OPI Nail Lacquer has a lush shade of matching mint green, Mermaid’s Tears, which would be perfect for a manicure or pedicure on this special day. Mint and chocolate is another option, especially for those who have an insatiable passion for chocolate in their lives. Oh the joys of chocolate cake and cupcakes with mint icing!
From its early identification with the Germanic root words "grass" and "grow," the color green has been associated with life, renewal and hope. Because in the natural, we are surrounded by a world of green trees, grass and meadows, the human eye feels very comfortable with this color and all its many shades. In fact, green not only dominates nature but also takes up the most space in the color spectrum that is visible to the eye. Its calming familiarity makes it the perfect backdrop or background for daily living, working and playing.
Since Pantone named Emerald its new Color of the Year, green has been receiving extra attention from both fashion and interior designers. Sexy, deep-green cocktail dresses and elegant jewel-tone evening gowns are currently in demand, but cheery, brightly patterned cotton sundresses and lime-green accessories and shoes are also showing up in department stores. When just one statement accessory is desired, an apple-green handbag is a perfect solution. Because this color works equally well with white, brown, gray or black outfits, there is no need to be continually switching purses.
Interior decorators love green because it doesn't shout for attention. Rather, it is comfortable providing a neutral background for a variety of regional and seasonal styles. For example, Benjamin Moore's Aganthus Green 472 is a mossy shade that is ideal for grounding other colors. Powerful corals, reds, blues or browns will feel right at home against such a gentle, backdrop. Similarly, Farrow and Ball's Stone White 11 is so quiet, the casual observer may not be able to tell if it is actually gray, green or taupe. To add some tropical or spring energy and excitement to a room, consider Benjamin Moore's Chic Lime 396. Paired with clean white, yellow or black, this fun color breathes life back into any space.